Author Archives: DigiDarts

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USING ORIGINAL RESEARCH DATA TO STAND OUT ON THE INTERNET

By virtue of being extremely competitive, content marketing demands originality and consistent creativity. Deft content management entails churning out content that holds the…
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PERSONALISATION – THE NEXT BIG THING IN SOCIAL MEDIA MARKETING

“Personalisation is not a trend. It is a marketing tsunami”. – Avi Dan, Marketing Consultant Social media marketers are perpetually on the hunt…
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MAKE YOUR CONTENT STAND OUT IN THE COMPETITIVE GLOBAL MARKETPLACE

The current market scenario in terms of content is rife with cut-throat competition, especially when it comes to global marketplaces. When companies offering…
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ANALYSING USER PERSONA – GARNER A BETTER UNDERSTANDING OF YOUR AUDIENCE

“Marketing, in general, was all about the mass audience. Now, it’s much more about communication to niche targeted audiences.” – Chris Gee, Head…
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5 WAYS TO BUILD BRAND TRUST VIA MARKETING STRATEGIES

As per the 2018 Edelman Trust Barometer, which measures the level of trust that the general population has on key businesses, compared to…
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5 ESSENTIAL MOBILE APP MARKETING TRENDS TO LOOK OUT FOR IN 2019

Trends keep evolving on a yearly basis, and the same can be said about marketing trends – top marketing companies in Gurgaon attain…
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10 SEO TRENDS THAT WILL SHAPE DIGITAL MARKETING IN 2019

As a result of the digital boom, there has been an accelerated rise in the demand for agencies that offer digital marketing services.…
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LEAD GENERATION: EFFECTIVE STRATEGIES AND PRACTICES – A GUIDE

Lead generation assumes primary importance for all B2B organisations interested in driving consistent and reliable revenue. Companies offering effective social media marketing services…
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EVERYTHING YOU NEED TO KNOW ABOUT NATIVE ADVERTISING

Digital advertising is a fundamental marketing tool for reaching and engaging target audiences. However, with the emergence of new and diverse ways of…
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HOW TO PLAN SUCCESSFUL CONTENT? CONTENT MARKETERS GUIDE

“Content Marketing is a commitment, not a campaign.” ~ Jon Buscall It is absolutely crucial to connect content with business objectives; emulating a…
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